The popular online bookmaker, 10Bet, has just launched a partnership deal with the famed Serie A football club Juventus F.C. This will be the online sportsbook’s largest partnership deal to date, scheduled to last for three seasons as Juventus’ “Gaming and Betting partner”. Other partners of 10Bet include Blackburn Rovers F.C. and Champions League star Didier Drogba, as the brand seeks to widen its exposure even more and grow its European market share.
10Bet is one of the world’s leading sportsbooks with global ambitions and a strong presence in European betting markets. In its multi-year partnership deal with Juventus, 10Bet is expected to design and develop a portfolio of promotional materials and marketing strategies which revolve around the famous Juventus club. Among these could be a host of exclusive experiences and prize giveaways with Juventus at the centre.
Juventus have dominated the Italian Serie A for over eight years, winning the cup successively every year since 2011 and many times before. As former European Champions League winners, the club is on top form and an ideal partner for 10Bet going forward. 10Bet is just over ten years old itself and has grown from strength to strength — like Juventus — to become a leading online platform. With a dominant team like Juventus at the centre of 10Bet’s sponsorship, 10Bet have their eyes clearly set on global markets, hoping that like Juventus they can rise to the top of the online sportsbook league.
With the odds of Juventus continuing their winning streak looking good, the odds at 10Bet are also set to pull in millions of new punters with this sponsorship deal.